You might be able to provide the greatest commercial debt settlement service in the WORLD! But, you have to let people know.
As the saying goes... not advertising your service is kind of like WINKING IN THE DARK; nobody else knows you're doing it!
Use whatever avenues your budget will allow to spread the word about your unique service. Run small ads in your local newspaper, send information to CPAs, bankers, business brokers and other financial professionals. Set up a WEB SITE. Offer yourself as a source of information to local reporters. Post your business card or a flier on public bulletin boards.
Targeted information sent to defendants of recent commercial lawsuits will always get results. Be sure you also incorporate a broad based advertising campaign into your marketing efforts to ensure an ongoing source of new business outside of court cases.
Scott F. Soape
Friday, January 29, 2010
Friday, January 15, 2010
Negotiating with Creditor Agents
Most of your settlement negotiations will be with creditor agents rather than directly with the creditor business. If a debt is sufficiently past-due, you will probably deal with a collection agent. If a lawsuit has been filed, you will deal with the creditor's attorney. Each of these agents has a slightly different agenda but both will try to get the most money on the debt for their client (the creditor business).
Collection agents are typically paid a percentage of whatever they can collect so they have a vested interest in getting as much as possible. Attorneys, on the other hand, are paid either an hourly rate or a flat fee for their services. In both situations, your job will be to convince them they should be happy with the discounted amount you are offering. Both of these agents know some cash in hand is always worth more than the hope of more cash in the future.
There is no reason to feel intimidated when negotiating with collection agents or attorneys. My Business Plan System provides negotiation techniques that can easily be adapted to any type of settlement, regardless of who you deal with. Using my techniques, you will come across as a veteran professional negotiator from the start.
Scott F. Soape
Collection agents are typically paid a percentage of whatever they can collect so they have a vested interest in getting as much as possible. Attorneys, on the other hand, are paid either an hourly rate or a flat fee for their services. In both situations, your job will be to convince them they should be happy with the discounted amount you are offering. Both of these agents know some cash in hand is always worth more than the hope of more cash in the future.
There is no reason to feel intimidated when negotiating with collection agents or attorneys. My Business Plan System provides negotiation techniques that can easily be adapted to any type of settlement, regardless of who you deal with. Using my techniques, you will come across as a veteran professional negotiator from the start.
Scott F. Soape
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