My BBB Rating... A+!

Since founding my company in 1997, I have not received a single Better Business Bureau complaint... from clients or students of my program.

Of course this does not mean I have never encountered a problem or concern along the way. What it does mean is that I strive to always do the right thing in resolving any dispute.

My "no results, no charge" arrangement with clients naturally keeps complaints to a minimum. After all, who can complain about a service they don't have to pay for? I try to reflect this same attitude in my Business Plan System with my "no risk" 30 day full refund offer. Should a purchaser of my program decide for any reason it is not right for them, they can return the material for a complete refund of their $187.00 purchase price.

I am very proud of my "A+" BBB rating and I encourage you to click on the link below to see for yourself. Enter your zip code then click on the "Check Out A Business or Charity" button and enter my company information: Scott F Soape & Associates, LLC, Georgetown, TX.

www.bbb.org

Scott F. Soape

Keep Spreading the Word

Referrals from many different sources are a great way to ensure a constant stream of pre-qualified clients. Setting up a program to regularly remind your referral sources of your service will keep these leads flowing. My complete Business Plan System identifies several possibilities for great referral sources. Personally, I love to get out and visit with my referral sources one-on-one. I will either just drop in for a quick visit and leave a brochure or schedule an appointment for a short talk or lunch. If you prefer, you can simply mail a note, brochure or flyer. A brief email is also appropriate. I have also used the Internet business networking site www.LinkedIn.com to cultivate referrals with some success. Whatever method you choose, just be sure to follow through and keep spreading the word. The referrals are sure to follow! Scott F. Soape

Getting Started

I recently had a question from a new student asking about my recommendation to use a P.O. Box for a business address. Of course, as with many new start-up businesses, his concern was to keep expenses as low as possible until the revenues began arriving. My recommendation is to use a P.O. Box for an address, unless you are already set up with a regular office. This promotes an image of a REAL business... which can be important when you are trying to build trust with new or prospective clients (and creditors). However, everyone is on a different budget and, if you want to cut costs, you may certainly use your home address as you are getting started. Don't print too many business cards at first and, when your income allows, you can switch to a P.O. Box and print more cards. One of the great things about this profession is the ability to start up on a shoe-string budget and grow your business as fees are earned! Scott F. Soape