My Business Plan System material provides several ways to easily locate prospects. The next step is contacting those prospects to offer your valuable service.
For most cases, I suggest you first send a letter. If you use the powerful "Prospect Letter" provided with my material, there is a good chance the prospect will quickly give you a call to retain your service. However, a follow-up call is sometimes needed to help prod the prospect in the right direction.
Phone calls to prospective clients are one of the easiest aspects of this profession. Remember, you are offering to help this business owner with a very real and URGENT problem. In addition, you are offering to assist on a "no results, no charge" basis! What could be easier?
The letter will have already opened the door for you, making the follow-up call a warm call rather than a cold call. Often, I am told they just had not gotten around to calling my office when they take my call.
By following the recommendations and scripts provided in my material, you should have no problem contacting prospects and quickly turning them into fee-paying clients.
Scott F. Soape
Friday, June 19, 2009
Monday, June 8, 2009
Start Up Costs
One of the great things about working in the "Service" industry is that it's typically very affordable to get started. The commercial debt resolution profession is no exception.
Once you have invested in my comprehensive Business Plan System, the other costs to get up and running are nominal. Assuming you already have access to a computer, you will also have some sort of word processing software to create your own letterhead and envelopes which can be printed with your business name and return address. Quality paper and matching envelopes can be obtained in small quantities from your local office supply store for a professional look. A private post office box may be rented inexpensively on a short term basis to be used for all your business correspondence.
Business Cards are one of the only items where I suggest you maximize your initial investment. They should convey a clear and professional image so high quality card stock and print is important. These and your letters may be the only face your clients and prospective clients ever see of you and your business so they need to be sharp.
As your practice grows and revenues allow, you may want to add a dedicated phone line for faxes and / or your business calls. Also, you will find some sort of brochure will be helpful in conveying your message. I use tri-fold brochures that only cost about 40 cents each. A print run of 50 is around $20 and 100 are just $40. These allow me to summarize my business, show clients the benefit and include all my contact information in a professional format. Every prospective client mailing includes a brochure.
Websites have become increasingly important for a credible and professional image. One can be created as revenues allow but you can start very cheaply by using special on-line services (see previous Blog entry on websites).
When you consider the TOTAL start up cost to enter this highly lucrative profession can be easily recouped with your VERY FIRST paying case, the "cost decision" should be easy.
Scott F. Soape
Once you have invested in my comprehensive Business Plan System, the other costs to get up and running are nominal. Assuming you already have access to a computer, you will also have some sort of word processing software to create your own letterhead and envelopes which can be printed with your business name and return address. Quality paper and matching envelopes can be obtained in small quantities from your local office supply store for a professional look. A private post office box may be rented inexpensively on a short term basis to be used for all your business correspondence.
Business Cards are one of the only items where I suggest you maximize your initial investment. They should convey a clear and professional image so high quality card stock and print is important. These and your letters may be the only face your clients and prospective clients ever see of you and your business so they need to be sharp.
As your practice grows and revenues allow, you may want to add a dedicated phone line for faxes and / or your business calls. Also, you will find some sort of brochure will be helpful in conveying your message. I use tri-fold brochures that only cost about 40 cents each. A print run of 50 is around $20 and 100 are just $40. These allow me to summarize my business, show clients the benefit and include all my contact information in a professional format. Every prospective client mailing includes a brochure.
Websites have become increasingly important for a credible and professional image. One can be created as revenues allow but you can start very cheaply by using special on-line services (see previous Blog entry on websites).
When you consider the TOTAL start up cost to enter this highly lucrative profession can be easily recouped with your VERY FIRST paying case, the "cost decision" should be easy.
Scott F. Soape
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