Monday, July 21, 2014

Powerful Emails

I have spent a great deal of time and effort developing a very powerful and compelling Prospect Letter which I now use on a daily basis.  By enlisting expert advice and through systematic testing, I now have what I consider to be the perfect opening sales letter or email.  You will find a number of previous posts here with examples of its effectiveness.

Below is a link to an excellent article from Inc. Magazine's online edition that outlines how to write a great sales email.  I was struck by the similarities of the author's recommendations to those I am already using.

Please click on the link to view the entire article:

http://www.inc.com/geoffrey-james/how-to-write-a-killer-sales-email.html

All students of my commercial debt resolution Business Plan System are provided a sample of my Prospect Letter for use in building their own successful practices.

Scott F. Soape

Monday, July 14, 2014

More Repeat Business

While working a recent case for a client, the creditor's attorney (with whom I have dealt many times) informed me he was also pursuing another debt against my client for a different creditor.  He asked if I was also going to work that case and emailed me the information.

After a quick consultation with my client, I was retained to work the new case as well.  Fortunately, the attorney had not yet filed suit on this new case and we were able to agree upon a settlement amount without needing to take court filing costs into account.

You never know where new business will come from and a referral from a creditor's attorney is rare!  Even though I always ask my clients if they have any other problem debts they want me to work, they often wait until a lawsuit has been filed to hire me.  Catching these cases early can usually result in more favorable settlement terms for my clients.

Scott F. Soape